Client: Unicef Costa Rica, PNUD, UNESCO, Viceministerio de Juventud
“En Buena Nota” was a national multimedia campaign launched during the peak of the COVID-19 pandemic to promote youth resilience, health measures, and mental wellness. As executive producer, I led the audiovisual creation of over 30 pieces for television, radio, and social media, including a seven-episode reality-style TV show titled Rimando en Buena Nota. The program brought together seven emerging urban artists to co-create songs across multiple rounds, each addressing themes such as COVID-19 prevention, mental health, and intergenerational relationships. All content was produced under strict health protocols, with an accelerated one-day production schedule per episode. The campaign reached over 25,000 people organically with high engagement, amplifying key messages through creativity and authenticity in times of crisis.
General production: Erick Fariñas Torres
Audiovisual production & Edition: Hermanos Corallo
Direction: Fernando Martinez
Photogrphy Direction: Giancarlo D'Ambrosio
Music: Harrison Ordonez
Animation: Erick Fariñas Torres
Audiovisual production & Edition: Hermanos Corallo
Direction: Fernando Martinez
Photogrphy Direction: Giancarlo D'Ambrosio
Music: Harrison Ordonez
Animation: Erick Fariñas Torres
